Magento administration

/app/etc/local.xml

select * from core_config_data where path like '%base%url%';
update core_config_data set value = 'http://domainname/' where path = 'web/unsecure/base_url';
update core_config_data set value = 'https://domainname/' where path = 'web/secure/base_url';

Clear contents from var/cache, var/session directories after changing base_urls!

/etc/nginx/sites-available/magento

server {
        listen          80;
        server_name     localhost;
        root            /var/www/html/;
        autoindex       off;
 
        # Gzip-Komprimierung
        gzip on;
        gzip_min_length 1100;
        gzip_buffers 4 8k;
        gzip_proxied any;
        gzip_types text/plain text/css application/x-javascript text/javascript application/json;
 
        location / {
            index index.php;
            try_files $uri $uri/ @handler;
            expires 30d;
        }
 
 
        # .htaccess-Schutz ersetzen
        location ~ (/(app/|includes/|lib/|/pkginfo/|var/|report/config.xml)|/\.svn/|/.hta.+) {
            deny all;
        }
 
        # statische Dateien direkt ausliefern
        location ~* ^.+.(jpg|jpeg|gif|css|png|js|ico|xml)$ {
            access_log        off;
            expires           30d;
            root /var/www/html/;
        }
 
        # / an den Magento-Frontcontroller weiterleiten
        location @handler {
            rewrite / /index.php;
        }
 
        # PHP an PHP-FPM weiterreichen
        location ~ \.php$ {
            if (!-e $request_filename) { rewrite / /index.php last; }
 
            expires        off;
            fastcgi_pass   127.0.0.1:9000;
            fastcgi_param  SCRIPT_FILENAME  $document_root$fastcgi_script_name;
            include        /etc/nginx/fastcgi_params;
        }
}

/etc/php5/fpm/pool.d/magento.conf

[magento]
listen = 127.0.0.1:9000
user = www-magento
group = www-magento
pm = dynamic
pm.max_children = 96
pm.start_servers = 16
pm.min_spare_servers = 10
pm.max_spare_servers = 70